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How to use Pinterest for keyword research

Rating: 2 votes, 4.50 average.
As you may already know, keyword research is the single most important part of any SEO campaign.

This could mean the difference between success and failure for your website.

Targeting highly competitive keywords could potentially end up costing you a lot of time, effort and even money depending on your site's overall authority.

In this guide, I'' show you how you can use Pinterest for your keyword research.

You'll learn how to:
  • Get a massive list of related keywords really fast.
  • Get titles that have already been proven to be shared.
  • Find out which keywords will send traffic to your site.

Keep reading.

First of all, go to Pinterest.com and type in a broad keyword related to your niche or article you want to create on the search bar.

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For this particular example, I'll use the keyword:

"Marketing Strategy"

Type in your keyword on the search bar and you'll get something like this:

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In this particular search, I've spotted several keyword ideas already.

Here's where you'll look at:
  • The image itself.
  • The title of the image.
  • The description (if possible, some will not have one).

Here're some keyword ideas I've found already:

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As you can see on the image, I found keywords like:
  1. Social media marketing strategy
  2. Social media marketing strategies
  3. Content marketing strategy
  4. Content marketing strategies
  5. Affinity marketing strategies
  6. Event marketing strategies
  7. Digital marketing strategies
  8. Content marketing strategies
  9. Facebook marketing strategies

I've found 9 potential keyword targets in about 2 minutes of work.

Here's my takeout from this strategy:

By using Pinterest, you can find keywords very easily and these keywords have been proven to be topics people are actually interested in and are willing to share.

Not long ago, I wrote a very thorough guide to keyword research you might want to read.

There you will learn various strategies to find underground keywords with low competition.

Now, I'd like to ask you the following:

What is your strategy of choice for keyword research?

Let me know in the comments below


  1. kim16's Avatar
    I read that Pinterest and Google+ go hand in hand. Or perhaps, better if they seem to be utilized together. But not sure how to do that and I couldnt get more ref for. Also I read that Google+ is amongst the top and yet often taken for granted social media tool.

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