Webmaster Sun Login
Not a member yet? Sign up

Call-to-Action formulas that make people want to click

  • HOME
  • FORUMS
  • BLOGS
  • MARKETPLACE
  • ADVERTISING
  • SPECIAL OFFERS
  • WEB HOSTING
  • QUICK MENU
  • REGISTER HERE - Join us for FREE
Results 1 to 11 of 11
    Stick this thread
  1. #1
    Join Date
    Mar 2013
    Posts
    393
    Thumbs Up/Down
    Received: 4/0
    Given: 24/0
    Thanks
    226
    Thanked 41 Times in 35 Posts

    Call-to-Action formulas that make people want to click

    What are the best Call-to-Action formulas that make people want to click?

    My Call-to-Action examples are

    1. Try it for free
    2. Get started now
    3. Learn more
    4. Send me the product/service right now.
    5. Get your free (something)
    6. Subscribe now

    What are your ideas? why?

  2. #2
    Join Date
    Dec 2015
    Location
    USA
    Posts
    411
    Thumbs Up/Down
    Received: 301/0
    Given: 93/0
    Thanks
    82
    Thanked 198 Times in 132 Posts
    I deal primarily with digital goods, so, any CTA with NO
    mention of any type of payment whatsoever tends to
    work best...

    • Download Now
    • Grab Your Copy Now
    • Read Now
    • Install Today
    • Give Me Instant Access
    • Show Me The Video
    • Teach Me Now
    • I'm Ready To Learn
    • Get Started Today
    • Get Yours Today
    • Let Me In
    • Get Instant Access
    • Access My Copy Now

    I find, too, that blues of all kinds, tend to do well as
    far at button colors go. For a while there, orange was
    the craze. Even then, I always found blues converted
    better (for me anyways, and all my split testing proved
    it as well).

    Whenever I had to include "purchase" or "buy" related phrases,
    I also found that "ONLY" instead of "JUST" helped sell more items
    as well "Purchase Now -- Only $99.95" instead of "Purchase Now
    For Just $99.95"

    And since the topic is "CTA Formula's", not just buy buttons,
    I'll also throw this in as well. Iironically, during my split testing,
    one thing that I found that actually KILLED my conversions
    was phrases such us "I understand I'll receive instant access,
    even if it's X:XX in the morning..." so, I stopped using such
    phrases, for the most part, anyways.

    Now, its important to know however, what I mention above is
    based on MY split testing for MY products on MY sites. Since
    YOU want to know what may work best for YOU, I strongly
    suggest and advise that you do some of your own testing to
    see what will work best on YOUR site with YOUR offers...
    (if you need/want any help, message me, I'd be happy to help)

  3. The Following 2 Users Say Thank You to Developer For This Useful Post:
    Jon Acuff (01-13-2016),Maxwell (01-04-2016)

  4. #3
    Join Date
    Dec 2015
    Location
    Michigan
    Posts
    803
    Thumbs Up/Down
    Received: 337/7
    Given: 62/9
    Thanks
    14
    Thanked 191 Times in 136 Posts
    As Developer mentioned, the best CTA's are the ones that convert the best for YOU. Well, you know that. Just see so many people that do not test and track, it can make such a difference. Guilty of it myself.

    Plus, people don't realize how many CTA's there are, such as submit buttons for opt-in forms or boxes, social sharing, ect. Guess if you wanted to be very smart, everything that can be clicked on our sites should be tested and tracked. When possible

    Course depends on the market or niche, different hot buttons, different triggers and different emotional words for different markets and groups.

  5. #4
    Join Date
    Dec 2015
    Location
    USA
    Posts
    411
    Thumbs Up/Down
    Received: 301/0
    Given: 93/0
    Thanks
    82
    Thanked 198 Times in 132 Posts
    Quote Originally Posted by Ron Killian View Post
    Course depends on the market or niche, different hot buttons, different triggers and different emotional words for different markets and groups.
    As I've said quite often, split testing is KEY to anyone's success, online or off. Split testing has many benefits. A small few of which are:

    1. Helps improve the design and flow of your offers
    2. Gives you answer's you would not have gotten ANY other way
    3. Tell's you EXACTLY what works and what doesn't.

    I probably spend more time testing my offers than I do creating the product, designing the sales page and configuring the entire funnel, LOL, BUT, it works and never lets me down.

  6. The Following 2 Users Say Thank You to Developer For This Useful Post:
    Maxwell (01-08-2016),roggy (01-08-2016)

  7. #5
    Join Date
    Dec 2015
    Location
    Michigan
    Posts
    803
    Thumbs Up/Down
    Received: 337/7
    Given: 62/9
    Thanks
    14
    Thanked 191 Times in 136 Posts
    Even the best copywriters test their copy.

    See so many people guess, or "think" they know what's best. Often you can be quite surprised at what converts best.

    You know what happens when you assume.

  8. #6
    Join Date
    Dec 2015
    Location
    USA
    Posts
    411
    Thumbs Up/Down
    Received: 301/0
    Given: 93/0
    Thanks
    82
    Thanked 198 Times in 132 Posts
    Quote Originally Posted by Ron Killian View Post
    You know what happens when you assume.
    You hope and pray you're right??? (Did I guess it, did I guess it, LOL...)
    Quote Originally Posted by Ron Killian View Post
    Often you can be quite surprised at what converts best.
    I've actually stumbled upon a couple cases that ASININE-LY SIMPLE things made the difference between 10 sales and 100 sales. Things as simple (and stupid) as using a period versus an exclamation mark. Or, better yet, the difference spelling a number can make versus using the actual numbers... Again, all info I would have never know, and would have NEVER GUESSED in a million years, had I not done some testing.

  9. #7
    Join Date
    Dec 2015
    Location
    Michigan
    Posts
    803
    Thumbs Up/Down
    Received: 337/7
    Given: 62/9
    Thanks
    14
    Thanked 191 Times in 136 Posts
    Quote Originally Posted by Developer View Post
    You hope and pray you're right??? (Did I guess it, did I guess it, LOL...)
    I've actually stumbled upon a couple cases that ASININE-LY SIMPLE things made the difference between 10 sales and 100 sales. Things as simple (and stupid) as using a period versus an exclamation mark. Or, better yet, the difference spelling a number can make versus using the actual numbers... Again, all info I would have never know, and would have NEVER GUESSED in a million years, had I not done some testing.
    Well, it is the Old Odd Couple show, when Felix says when you assume, you make an ass out of you and me. Something like that. Doesn't seem to fit as well now that I type it out Guess you gotta see it.

    But, any one that does any testing will know, that often what you "think" will convert, doesn't. And what you think won't convert does.

    A while back I remember a marketer talking about testing squeeze pages. Most every copywriter, copywriting book, or those only regurgitating what they've heard, testing is always done by only changing one element at a time. Makes complete sense.

    But this marketer does it differently, by testing radically different versions. Said it get's him to the higher converting versions quicker. I have not done it myself, but thinking I need to.

    Testing one element at a time can take a long time to get to the sweet spots, more so if you don't have much traffic.

    Just a thought and idea

    So, where is this case study? Seem a PM is in order

  10. #8
    Join Date
    Dec 2015
    Location
    USA
    Posts
    411
    Thumbs Up/Down
    Received: 301/0
    Given: 93/0
    Thanks
    82
    Thanked 198 Times in 132 Posts
    LOL, I remember when I was a kid, my mamma would
    always say "Never assume anything. It makes an ass
    out of you and me."

    I'd always turn around and say something sassy like
    "Nah, just you...", LOL. There I went, back to being
    grounded for a few more days, lol, good times, good
    times.

    I have a slew of case studies I will be posting up on
    my newest blog in the next few weeks. I will let you
    know once I get the site up and running.

    By the way Ron, here's something you'll appreciate,
    LOL.

  11. #9
    Join Date
    Dec 2015
    Location
    Michigan
    Posts
    803
    Thumbs Up/Down
    Received: 337/7
    Given: 62/9
    Thanks
    14
    Thanked 191 Times in 136 Posts
    Quote Originally Posted by Developer View Post
    LOL, I remember when I was a kid, my mamma would
    always say "Never assume anything. It makes an ass
    out of you and me."

    I'd always turn around and say something sassy like
    "Nah, just you...", LOL. There I went, back to being
    grounded for a few more days, lol, good times, good
    times.

    I have a slew of case studies I will be posting up on
    my newest blog in the next few weeks. I will let you
    know once I get the site up and running.

    By the way Ron, here's something you'll appreciate,
    LOL.
    I should have known there was a clip of that on the youtubes. Should have posted it. You stole my punchline jerky.

    Thanks for posting that. Also watched some out takes, funny stuff. Tony was pretty cool and fun. Actually I have that show set up on DVR. Usually get a episode recorded a week.

    Or you could PM me the study, or a link, instead of me waiting forever.

  12. #10
    Join Date
    Dec 2015
    Location
    USA
    Posts
    411
    Thumbs Up/Down
    Received: 301/0
    Given: 93/0
    Thanks
    82
    Thanked 198 Times in 132 Posts
    jerky? OMG, now THAT brings back some memories as well, LOL.

    As for the study, I will shoot it your way soon.

  13. #11
    Join Date
    Dec 2016
    Posts
    70
    Thumbs Up/Down
    Received: 9/0
    Given: 3/0
    Thanks
    2
    Thanked 1 Time in 1 Post
    I don't remember exactly the name of sender but the closing words as Happy Selling. I found this one really unique and captive.

Newer Threads

  1. Maxwell
    Developer
    Replies: 1 | Views: 1215
    Last post by Developer, 01-04-2016, 10:41 AM
  2. backlinksbooster
    backlinksbooster
    Replies: 2 | Views: 1111
    Last post by backlinksbooster, 01-30-2016, 07:39 AM
  3. Laviskajoermoy
    AndiLim
    Replies: 7 | Views: 1491
    Last post by AndiLim, 02-16-2016, 08:48 AM
  4. Tshepo
    SEOPub
    Replies: 23 | Views: 3227
    Last post by SEOPub, 05-29-2017, 12:47 PM
  5. elcidofaguy
    ulterios
    Replies: 3 | Views: 1993
    Last post by ulterios, 01-04-2016, 11:25 PM

Older Threads

  1. Laviskajoermoy
    vps9
    Replies: 6 | Views: 1506
    Last post by vps9, 02-05-2016, 07:44 AM
  2. Michele D.
    Marvin Adam
    Replies: 4 | Views: 1208
    Last post by Marvin Adam, 01-16-2016, 01:28 AM
  3. johnyplex
    Lex Koelewijn
    Replies: 3 | Views: 1461
    Last post by Lex Koelewijn, 01-29-2016, 08:29 PM
  4. Hawker
    Hawker
    Replies: 0 | Views: 1100
    Last post by Hawker, 01-04-2016, 12:21 AM
  5. 4foxsol
    Allchat
    Replies: 3 | Views: 910
    Last post by Allchat, 01-04-2016, 03:26 AM

Latest Threads

  1. jeiss
    jeiss
    Replies: 0 | Views: 15
    Last post by jeiss, Today, 05:54 PM
  2. igzy
    igzy
    Replies: 0 | Views: 12
    Last post by igzy, Today, 05:02 PM
  3. Pink_Turtle
    Pink_Turtle
    Replies: 0 | Views: 13
    Last post by Pink_Turtle, Today, 03:45 PM
  4. TheDutchLegend
    TheDutchLegend
    Replies: 0 | Views: 14
    Last post by TheDutchLegend, Today, 12:23 PM
  5. Unknown
    Unknown
    Replies: 0 | Views: 18
    Last post by Unknown, Today, 12:13 PM

Similar Threads

  1. Batman
    Batman
    Replies: 0 | Views: 317
    Last post by Batman, 01-01-2017, 08:46 AM
  2. Sharebestcccam
    Webynk
    Replies: 7 | Views: 1594
    Last post by Webynk, 12-02-2016, 03:06 PM
  3. Gustav
    PatrickT
    Replies: 14 | Views: 2210
    Last post by PatrickT, 06-01-2016, 06:37 PM
  4. Nytshade
    Nytshade
    Replies: 6 | Views: 1935
    Last post by Nytshade, 02-24-2015, 06:59 AM
  5. johnyplex
    johnyplex
    Replies: 0 | Views: 1164
    Last post by johnyplex, 02-14-2015, 07:49 AM

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  

Internet Marketing Forum

Webmaster Sun is a forum where you’ll find in-depth discussions and resources to help you succeed on the web whether you are new or experienced. You’ll find it all here. With topics ranging from internet marketing, search engine optimization, social networking, make money online, web hosting, affiliate marketing as well as hands-on technical support for web design, programming and more. We are a growing community of like-minded people that is keen to help and support each other with ambitions and online endeavors. Learn and grow, make friends and contacts for life.

Come Hang Out With Us

    Facebook Twitter Webmaster Forum Google+

    Webmaster Sun Logo
Copyright ©2012 - 2017, WebmasterSun.com. All rights reserved. Internet marketing forum for internet marketers, webmasters, web hosting providers, designers and affiliate marketers.

Welcome to Webmaster Sun

The World's Number 1 Webmaster Community, SEO and Marketplace

Log in!

Continue with Facebook
Continue With Email. By signing up you indicate that you have read and agree to the Terms of Service and Privacy Policy.

Sign in Manually

Need an account? Sign up now!