What is the difference between SEO and SEM?

hoangvu

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While some people use SEO and SEM interchangeably, SEO (search engine optimization) is actually a part of SEM (search engine marketing).

SEO refers to the process of using on and off page factors (typically free) to get your web pages ranked for your chosen keywords in order to get more search engine traffic to your sites. SEM takes it a step farther to include using paid search engine listings and paid inclusion to get more traffic to your websites.

Thoughts ?
 

tayloralina

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SEO requires a deep knowledge in the process of search engine work. On the other hand, SEM needs to understand Internet marketing strategies and advertising. SEO is the process of enlargement of the site in the SERP and SEM is the process of promoting and advertising site viewers more and more. In the case of a SEM pay only when viewers do a specific job. On the other hand, SEO is fixed payment and done on a contract basis. While understanding the difference between SEO and SEM you need to know that can be considered SEO as part of SEM, but SEM is individual style. There are different parts of online marketing or search engine marketing SEO is one of them.
 

socialmediadfw

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SEO and SEM both are part of Internet marketing. SEO refers free traffic for a website by doing On and Off page SEO activities by submitting a website in web directories, social bookmarking sites, article directories, business listings and classified sites. SEM refers to paid traffic to a website by paying couple of bucks through pay per click, banner advertising, image ads etc.
 

allenhill

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SEO - Search Engine Optimization
Optimization means include meta data in the HTML of your web page, making sure your site is indexed with the major crawlers (search engines), making sure you have a robots file that lists all relevant pages on your site that you want indexed etc. Basically site stuff.

SEM - Search Engine Marketing
Marketing (SEM) is where you actually spend a bit of money. And you research keywords and advertising campaigns and spend money on getting ads / links / traffic to your site. This also involves perhaps having special landing pages etc.
 

pixelfire

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Both are quite different and just from the full form of this two words you can understand the difference that seo is optimization and sem is related to marketing.
 

TwitWeb

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Of course, the are too different..

SEO means search engine optimization, it is free, you don't need to spend, you just need a website.

With SEM you need a website plus money to advertise..
 

Alex_smith

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As all said SEM refers to search engine marketing which includes paid tactics to increase your visibility on the web. SEO refers to Search engine optimization which may include all backlink building tactics to increase the website popularity.
 

robert

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SEO is into organic traffic while SEM is into paid traffic via your keyword bids.
 

Kavin Martin

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SEM is one in all the foremost famed and famous ways of web promoting wherever the entity is marketed through a barrage of ways wherever as SEO happens to be one in all the foremost attractive and economical ways of optimizing websites. All the options that enter optimizing the web site are terribly organic and moral and represent the best quality of genuineness. SEO ensures that once the user varieties within the necessary keyword, the web site comes up within the 1st page of the search result pages among no time.
 

shophia

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With the use of SEO you can locate your website at the top of search engine ranking, which is very beneficial for your site's services and products. SEM - Search Engine Marketing, with the help of SEM you can get real customer and this service is paid service by search engine.
 

guiltybytes

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SEO : Optimizing your website to get high ranked in search engine on particular high competition keywords.

SEM: whereas Search engine marketing is the term where you can start paying Google to place your ads in top results when some one search on particular keywords
 

Crork

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Hehh.. And everybody up here, say the same things. =)
Good stuff, guys))) :yourock:
 

Alex Thompson

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With the help of SEO we can get good ranking in search engines in other hand with the help of SEM we can get more traffic and SEM is the part of SEO.
 

deven75

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SEO is an organic process to get good ranking in searching while SEM is vast field, which includes Paid internet marketing generally we call it SEM, SEO, SMO.
 
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