How to imporve Pay Per Click Advertising ?

[hoangvu]

Hi All

I have a Google pay per click advertising account. but i don't know how to improve this. can you suggest me how to improve my pay per click advertising step to step ?

Thanks

 

[Inquestor]

A few suggestions,

1. Make sure you target the geographical location of what product/service you wish to sell.

2. Do not generate a high bid on a given keyword, keep it between $0.20 & 1.25(Max)

3. (Absolute) Do not depend on PPC! Invest in other various methods available.