Any TIPs to create an effective email template?

CyberAlchemist

New member
Joined
Feb 9, 2013
Messages
245
Points
0
I am building my list and it got a pretty amount of emails and now it is the time to think about promoting any types of products to my list. But I am wondering there are any ways to create an effective email template and looks professional?

From your experience what are best things I should focus on a email template? more text and less images? a beautiful template or just simple as possible?
 

Ron Killian

New member
Joined
Dec 3, 2015
Messages
804
Points
0
I personally don't like to use templates for promotional type lists. Just plain text. Though I do want to start using html, only for better looking hyper links.

Obviously depends on your biz. Or who you want to come across as.

The only template I am using right now is for an update list for my store. It's a RSS template in GetResponse. They do have some nice templates. Because I want it to look more pro. Least try :)

Not to say you shouldn't, it's of course up to you. Sure gives a more professional look.

Things that come to mind, a good logo or header/footer. I also have social share images (with links of course). And important links like support, contact, ect.

But since I don't' really use templates, maybe my say doesn't count.

Remember though, once you start adding images, it "could" hurt your deliverability. Plus I noticed Gmail always turns off the images on my emails, you have to click a link to show images. But in Hot mail and yahoo, images are right there on open.

I do have a couple sites that could do better with templates, so maybe I need to start using them more myself.
 

Developer

Active member
Joined
Dec 21, 2015
Messages
412
Points
43
It would also depend on whether or not you're trying to
brand your self as well. If so, I'd obviously recommend
creating a template based on the look/feel of your site.

If you're trying to brand a name for yourself, consistency
is key. EVERYTHING you do should have the same look
and feel as this is what will help people associate your
different venues with you as a whole.

At the very least, I would start off with something sleek,
clean and clutter-free.

As Ron pointed out as well, I tend to stick with good old
text based email messages. Short and to the point, no
fancy frills or images to distract the reader from what
ever it is I am trying to explain, share, promote, etc.

If you are absolutely adamant about using some sort
of email template, most major mailing list services offer
a plethora of templates. I would through the ones they
offer and alter it to best server your own needs.
 
Latest threads
Replies
1
Views
132
Replies
0
Views
442
Replies
4
Views
1,734
Replies
2
Views
741
Recommended threads

Latest postsNew threads

Referral contests

Referral link for :

Sponsors

Popular tags

You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an alternative browser.

Top