What is bid management in PPC?

Williams Reus

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Hi friends,
Can anyone tell me about bid management in Google adwords? how we can do it?
 

drastic

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Pretty much you pay more per click to have your ad take priority over others.
 

backlinkfy

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There are a lot of ways to approach Google Adwords bid management.

1. You can automatically set your daily budget limits, ad group bid limits and keyword bids - Google will keep your campaign under those specifications.

2. You can manually manage your bids, so you don't spend too much on your campaigns.

You have to be keen and pay attention if your have your campaigns automated.
 
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