Link Building Ideas

Justin Philipps

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Hello, we're going to start a new website. Can you please give us suggestions on which methods should we use to build backlinks, authority, brand awareness and search result visibility prior to the launch of the website?

Also, please give us some steps on how to continuously build backlinks and authority after the launch of the website.

Thanks, I appreciate all your help!
 

paul1129

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Start with guest posting its the simplest yet the most effective way to build links.
 

vishwa

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Guest Posting is one of the best way to increase authority of your blog. You can also do blog commenting, Social networking sites to create quality backlinks for your site or blog.
 

grubble

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In terms of building brand awareness, authority, and SERP visibility before the launch of your website, it would be a good idea to create a 'coming soon' landing page. Outline the core message and values of your brand, ideally include some sort of call to action, and optimise it for the most relevant keywords to your brand. This will at least provide an initial platform to get started, although link building will be a lot easier and more effective once your full site is launched.

As for link building techniques for your newly launched website, here's a really helpful article on the topic with plenty of background on the topic, as well as how to actually do it: 1and1.co.uk/digitalguide/online-marketing/search-engine-marketing/seo-basics-link-building-tips-for-good-page-ranking/
But, to summarise, it's crucial to first create quality content that has the potential to attract backlinks naturally. These are the most valuable form of backlink, so try dedicating some time to improving your blog, and include a variety of types of content - infographics, videos, informational columns, etc. It's a win-win because great content will help you rank in SERPs and build brand authority, which in turn attracts other sites to reference you.

In addition to this, guest posting (as paul suggests) is a useful, more proactive way of securing backlinks. Do some research into other sites (online magazines, blogs, etc.) in your niche and pitch them an appropriate content idea, i.e. one that will be of interest to them and beneficial for you. For certain sites, link exchanges can also be quite fruitful. The great thing is that, by selectively choosing sites to target, you have more control over the quality of your backlinks. The article I referenced goes into more detail about the importance of this - website authority, link environment, and so on.

There's a lot more to it, of course, but I hope that helps you to start with!
 

Vowels

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hello Justin,

If You are trying to create a strong backlink profile before launching the website, then for it, you have to follow methods.
1. from Niche forums
2. Guest Posting
3. By creating a Well attractive and relative "coming soon" for the domain.
4. Giving Social Media Exposure to your website.

Thanks
 

jhumphreys

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Guest posting - build up relationships with bloggers and ask them for the chance to post an article, with a link, on their blog. Make sure you only send unique, informative well-written content to bloggers; the last thing you want is for them to reject your post or even worse - it to mess up their traffic.

Product Reviews - another one that you can have a lot of success with when you're working with bloggers. Send them a free sample of your product or service, in return for a review on their blog. DON'T pay bloggers to overlook flaws and gush about how great your product is - this is pretty much click-bait. Let them write an honest review, and if there are any bad points, learn from them!

Social Media - Share your company's blog posts on social media. Facebook, Twitter, LinkedIn, even Instagram. If you don't have a business blog, get one. Now.

Do Something Newsworthy - do something amazing in your local community, and get the local news outlet to cover it. When they publish the story on their website, they can link to your business.
 

Syn Gates

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You should consider pyramid model to build backlink, search the keyword "pyramid backlink model" you will see some sources to know about it, goodluck :D
 

johnclarke

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Here, I would like to correct your question. It is not about link building. It is about how you can provide more value to the user. for an example if you publish a great piece of content and people would love to read, share, and link to it that this is something that really works and help you to drive quality traffic and links from quality domains. You might have heard the word about thought leadership. It is all about sharing the knowledge you have with your targeted audience. It also work as funnel to your marketing campaign which not only drives traffic but also drives quality leads.
 

paul

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Let's say you have a domain: www.mybusiness.com

What if you made some web 2.0s such as: www.mybusiness.wordpress.com ; www.mybusiness.tumblr.com ; www.mybusiness.weebly.com .. You get the idea.. All from the same IP and linking back to your site. You regularly post content on all of them (let's say around 5). Would that be considered a PBN? What if you made them from different IPs or vary the titles a bit so they are from the same niche but not the exact name?

Really curious to hear thoughts on this.
 

ajaykumar

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there are many methods in off page seo to building baclinks and domain . always create backlinks on high page authority and domain authority sites. you can use techniques social bookmarking , link wheel , web 2.0 , article submission, press release, guest posting , forum posting , blog commenting , question answer etc. always use social to get traffic to your website and low alexa rank.
 

HostaPolis

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Guest posting is a good idea. Also using all social media has to offer it great as well. I like to use places like reddit, hubpages, ect that have good pull with Google. I answer questions and link back my site.
 

denisehilton

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In my view the best place to start is social media networks. Create attractive banners, slogans, promotions and share them on the social media including Facebook, Twitter, Google Plus, Pinterest, Instagram etc. This can build your reputation and generate links for you very fast.
 
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