Push Notification 'Purge' happening?

Reacheffect

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Feb 11, 2026
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Just heard from a couple of colleagues that browser-push unsubscribes are spiking hard this week. In-page push is holding steady, but the standard consent-based subs are dropping like flies.

Anyone else seeing this in their stats? Would love to know if this is a localized issue or if the networks are feeling it across the board.
 

catie

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Mar 12, 2026
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Yes, some networks are seeing similar spikes in browser-push unsubscribes lately. It may be related to browser updates or stricter notification controls
 
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