What is trade mark bidding?

[madhura89]

Hello web masters

Today Google Ad words are playing big role in advertising.some times bidding will be held on advertisers names and brand .
Can any on tell me about bidding and why this will be done?

 

[AlexBell]

Trade mark is a bidding one kind of affiliate marketing in which company give you bid under his trade mark. Suppose Microsoft Technology is ready to give power of using Microsoft trade mark for bidding for some product then it will take tender of that company.