Basic rules to make a promotion or contest in facebook?

Pink_Turtle

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Jul 18, 2017
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Hello guys!
So I heard making promotions and contests are good to increase traffic on your facebook page. I was thinking about doing a contest but as you know there's always people trying to take advantage of this kind of contest but in the wrong way so I was wondering which basic rules do you usually use on your own contests? please help me!
 
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