What’s your Google Adwords Best Practices?

[Princety]

Hi,

If anyone here is using adwords, may you share your best practices to get low cpc while getting decent CTRs? Thank you

 

[Heblog]

Research keywords and try to apply in Google adwords and see if it has low cpc. Research keywords is the best SEO strategy to optimize for Google adwords on both effect and fee aspect.

 

[Aby]

These are some of the best practices while using Google Adwords:

• Ensure the time zone and currency are set up correctly.
• Define the target location.
• Set a budget for each campaign based on clients' needs.
• Connect account with Google Analytics.
• Build your campaigns externally.
• Build small, tightly focused ad groups with a few (5-10) keywords.

Follow this and you would see the results.

 

[utsav]

Hello,
If you want to run ads on google then some basic things need to be done before running the ads.
1. Landing page - Landing page must information about the product with relevant keywords.
2. proper keyword research
3. Need to understand which type of campaign you want to run - Search/Display/Video/Shopping
4. Budget - How much amount you want to spend on your campaign
5. Bid - Keep the bidding on Manual CPC and set the maximum bid you want to give per click on a particular keyword.

 

[niamul21]

Hi,

If anyone here is using adwords, may you share your best practices to get low cpc while getting decent CTRs? Thank you

Google AdWords is always a great opportunity for marketers if it is effectively used. There are many things still to consider here. Make you have created your site's content perfectly and are gaining more traffic.