What is Customer Loyalty? and how to build it ?

Dmoz

New member
Joined
Jul 7, 2012
Messages
122
Points
0
Hi friends,

What is Customer Loyalty? and how to build it ?
please share me suggestions or tips to build customer loyalty for my e-commerce website.

Thanks in advanced!
 

Glcameron

New member
Joined
Jun 26, 2013
Messages
12
Points
0
If you have an ecommerce site I would suggest indulging in social media marketing to get the " word out" about your site. Consumers seeking the opportunity to purchase from you have no idea your out there unless you make it a point to make your presence prevalent.

But allow me to answer your question before I go a little deeper into suggestions on ways to establish Customer Loyalty.

Customer Loyalty - Is a business/ service provider's ability to reward repeat customers with incentives, discounts, or cash back offers in return for the continued business provided.

Ways to build it :

1. Consumers - First you have to find customers. Ramp up your advertising and create a " buzz" around your company. Its key to create a level of intrigue by developing a campaign that outlines why your business is better than your competitor.

2. Points - You can offer points per purchase or credits. Customers can then cash out the points for a cash discount or for selected items.

3. Personal touch - Send your customers a birthday card, pay someone to pay attention to forums, reach out to your customer and establish a relationship with your customer that will influence a word of mouth review depicting your company as one of compassion.

4. Discounts - Offer customer's whom shop regularly a discount ( not everyday but special days of the month). This will influence these customers to refer others.

5. Affiliate Program- Offer points or a discount percentage off certain purchases based on the number of referred new customers. This seems to be a very popular option for online businesses.

6. Sneak Peak Days - If you have a new product being posted on your e-commerce site that you feel may interest a particular customer, send a description of the item and allow them to purchase it before it's made public. This creates a level of exclusivity.

I hope that helps
 
Older threads
Replies
2
Views
1,857
Replies
3
Views
2,125
Replies
2
Views
4,164
Replies
6
Views
2,284
Replies
2
Views
2,122
Newer threads
Replies
4
Views
3,599
Replies
45
Views
22,588
Replies
11
Views
4,623
Latest threads
Replies
0
Views
12
Replies
0
Views
253
Replies
8
Views
919
Recommended threads

Referral contests

Referral link for :

Sponsors

Popular tags

You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an alternative browser.

Top