Will Penguin 3.0 destroy back-linking jobs?

[aemathenge]

Penguin 3.0 struck 20 days ago and roll out is ongoing.

Google’s Webmaster Guidelines prohibit such SEO techniques as:

• Large scale link building
• Key word rich links
• Sale and purchase of links which pass Page Rank

These techniques are targeted by Penguin 3.0. Does this mean back-linking jobs are on their way out?

 

[ericplotz1]

Penguin 3.0 struck 20 days ago and roll out is ongoing.

Google’s Webmaster Guidelines prohibit such SEO techniques as:

• Large scale link building
• Key word rich links
• Sale and purchase of links which pass Page Rank

These techniques are targeted by Penguin 3.0. Does this mean back-linking jobs are on their way out?

Very good question!

1. Large scale link building is only detected if you leave a digital footprint. So the only way to determine this is if you are doing the link building yourself. If you are buying from micro gig sites, for $5, then there is a huge chance that person is selling those same links to everyone else. LEaving a big digital footprint.

It kills me when I go to these micro gig sites, (I used to resell micro gigs on ebay and other sites) and these people are saying "0 footprints" but after a few jobs with different clients I had I notice its the same links everytime. Big NO NO! Used Google disavow immediately.

2. I've been telling people for the last year to stop using keyword rich links. Especially keyword anchor text. Another bad do.

3. Again, you have to check the source. How many OBL's does the page have? How many buyers have used the same links? There are some good sellers out there, but with outsourcing SEO you better know what you're doing.

I build a monsterous first tier manually. I even do some second tier stuff manually. Social signals and such. Then I can pretty much blast away with what I want. I don't look for long term rankings anyway. Most niches become competitive eventually and it's always wise to keep moving.

Now if you are branding a site, I would do first tier and second tier manual. Put out 1,000 pieces of UNIQUE content as quick as you can. I mean like 100 pieces of content a week. Submit to high PR sites, diversify your links, anchor/non-anchored, profiles, etc...

Then it is extremely important to diversify your linking strategy. If you go and Google images of linking strategies, you see very neat, and organized linking strategies. This too is a digital footprint. It's not natural. It's like, a GMO in the SEO industry. IT's created and not healthy. YOu need your strategy to appear organic!

Cheers

 

[KingServers01]

Yes, Penguin will definitely destroy backlinking jobs for ones which are using blackhat SEO techniques. This as been done to get quality results for customers.

 

[aemathenge]

My concern here is that customers out there do not know who is black hat or grey hat or white hat. That is the province of the professionals.

I am concerned that customers will start telling their SEO consultants not to use links at all or even stop seeking the services of SEO experts because of the fear of loosing page one ranking now or in the future.

I am also fearful that professionals will start outing out on fellow professionals resulting in bad publicity for the whole industry.

I give you the example of Larry Kim, Tnooz(com) and their accusing Hotels(com) of buying links from travel blog writers.

 

[ericplotz1]

ericplotz1

All in all who cares. Hotels dot com doesnt. I bet Larry Kim's statement hasn't hurt their business one bit.

And consumers of SEO are already scared of blackhat. i NEVER use that word in my pitch or even mention blackhat to a client. Doesn't means I don't use it. You never ever tell your clients how you do the work, you only show them results.

 

[aemathenge]

aemathenge

I get the feeling that you are not concerned if seo experts identify your tricks and snitch on you to the public via forums and blogs.

Would you snitch on other seo experts who used "black hat" techniques?

Supposing you discovered a member of WMS using "black hat" tricks right here on this site, what would be your actions as a moderator?

 

[Inquestor]

Inquestor

In google's eyes, building any link manually is considered as Black Hat SEO. They just might consider linking your facebook page, to your website as black hat, since it wan't created "organically".

Why would you snitch anyway? This would only benefit the competition of said niche, being SEO Services

Lets say just for the sake of it, a member was discovered to be using black hat techniques here on WMS. What action is to be taken from a moderators point of view? They haven't broken any rules on this forum, thus shouldn't be punished.

Worst thing we can do is delete the OP's thread

 

[ericplotz1]

ericplotz1

I'm not sure if you meant using black hat on a thread they created or just saying they used it on a particular site.

If we discovered a bulk of spammy links all leading to one thread as @Inquestor said, we would just remove the thread. Obviously if the OP does it right, then we probably wouldnt discover it anyway.

Honestly after so long, black hat only helps a site. Someone has done negative SEO to one of my sites in the past and I just kept linking to it and eventually the negative turned to positive.