I have little confusion that ppc work or not. I have bitter experience to work in ptc site. I started my freelancing life in 2009 and it was ptc. modest dresses I worked very hard and i reached their minimum payout level. And that time i was so much happy a make a withdraw request. But in 2012 it is still pending
In PPC, you should target exact keyword and location. Adding special offers in PPC advertisement will be a plus. Selection of right landing page and track your account performance are also important tips.
Pay per click(ppc) is the approach of SEM(Serach Engiine Marketing). It is also famous as cost per click.The function of pay per click is increase the traffic on webite. Through pay per cilck website can get high position in serach engine. It's also one to best online work. And it is useful way to increase the trffic on web site.
Although these points are very crucial while designing a PPC campaign but need for PPC is different from users every is having different segment, target audience, some people wants only branding, some people leads from it.Google adwards is best tool to select keyworsd for your PPC campaign.
Resolution #1: Build a mobile website and landing pages.
Resolution #2: Start using phone tracking like Mongoose Metrics, or at least put different phone numbers on different pages.
Resolution #3: Start using the Dimensions Tab to find how to convert better.
Resolution #4: Split out your mobile and desktop campaigns (if you havent done so).
Resolution #5: Check your queries once again and work more with negatives.
Resolution #6: Try targeting display ads by placements and topics. Dont rely only on keywords. Use retargeting as well.
Resolution #7: Get rid of the â€œlimited by budgetâ€ sign. You are losing a lot of opportunities.
Resolution #8: Switch broad matches to â€œmodified broad match.â€
Resolution #9: Create ad scheduling (if you havent done so).
Resolution #10: Dont leave your AdWords account on autopilot, hire an agency if you do not have time to manage it.
PPC ads are more successful when they involve planning. You need to do some thorough research on your target demographic. This will help you learn what type of messaging youâ€™ll need to use in order to get people to click through. You also need to research what keywords will be the most effective for your company. Think of a list of keywords that people will use to locate your business, products or services and write them down. Then use Googleâ€™s Keyword Tool to help you learn which of these keywords is the most successful as well as help you learn other keywords that you may have overlooked.