KEI in Keyword Research IN SEO.

[jpsurfer05]

Hi Guys,

Came here after a long time, hope you all doing great.

I recently asked a question about how much KEI matter to measure the competition of the keywords, i don't know even that statement is right or not.

as i have already started to searching the best answer, may be you guys have something for me...any blog or link is good..

Thanks in advance

 

[SEOPub]

KEI is a totally worthless metric. It is largely dependent on the number of results in the index for a given search result, which has NOTHING to do with the level of competition.