What is A/B Split Testing and how to apply it?

epicstate

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A/B testing is a testing technique, by dividing a main target in 2 versions: A and B, to check whether users like version than through the way that users interact with each edition.

How to apply it?

Test 2 versions A and B till you find the best result as you expected then you found the best version (A or B) to continue invest/add value to it.
 
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