Tips to choose and resell Private Label Rights (PLR) Products effectively

Steve32

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I have visited many sites which selling (PLR) Private Label Rights products, I have already setup a website with wooeCommerce plugin integrated and ready to sell any types of products on it.

Do you guys have experience on choosing and and reselling PLR Products before, any tips to do it effectively and get sales?
 

Ron Killian

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Maybe I shouldn't be replying to this thread. And maybe it will get deleted. If so I understand.

Anyways...

If your looking to sell PLR as PLR to other marketers, you might want to re-think the idea. I say that because there is SO much competition these days. So many stores and membership type sites. Not trying to talk you out of it, just saying you'll have many, many people to compete with. You'll also have to compete on price. Too many people just about giving it away. You won't make much money selling stuff for a buck after pay pal get's their cut.

You'll have a tough time selling what every one else is already selling.

Now, the exception would be.. if you changed it up, if you added to it. Not saying to just change a cover and title. Then you might get people buying it to discover they already have it under a different name. They might feel ripped off.

Maybe add to it. Checklists, Mindmaps, worksheets, ect. Or better yet, repurpose it. Say turning articles into autoresponder messages. Using articles to build websites or blogs. Another great idea, reading ebooks or articles and making audio's or video's.

Or sell PLR as personal use ebooks to end users/readers.

Just my two cents and 8+ years in that biz.
 

ulterios

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As Ron mentioned above, you don't want to sell the same old thing that someone else is selling as well. You'll want to find a way to add to it, improve it or add some kind of extra value over the tons of competition that you'll have trying to sell the same thing as too many others are trying to do.


You want to give people more for their money and a reason to choose you over the next guy.
 

michaelswengel

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You would be better off creating your own products or rewriting someone else's PLR product to create your own new one. Honestly, just repackaging PLR without any effort on your part is just asking for no sales.
 

Developer

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I have spent a good part of the last 6 - 7 years helping run and manage one of the more popular reseller membership sites (since I am so new here, I will not mention which one).

One thing I couldn't agree more with is the "YOU NEED TO BE DIFFERENT" factor that has been mentioned by EVERYONE who has responded to your question.

I can not emphasize this enough. Simply downloading a product, and uploading it AS IS, to your own site, will not cut it, especially if you're just starting out.

Since you asked about PLR products specifically, you SHOULD do all of the following:

1. Rename the Product
Examine the contents of the product and think of a better name.

2. New Images
Create higher grade, more professional looking images. Outsource this part if you have to, but to make your product different and SUCCESSFUL, you need to make it stand out from the crowd.

3. Add More Elements
If it's an ebook, record yourself reading it and add the audio version. Create text based "slides" and record it as a video (showing corresponding slides as you read it). Create a new sales page affiliate page, thank you page, lead page, etc. to really make your version different and stand out more...

4. Sell it for a FAIR price.
Lose the whole "$7" or "$17" mentality. Price YOUR new product according to how much time and effort you put into it. Price it based on how popular the topic is and how wide or targetted the audience is and definitely base the pricing on how much REAL CONTENT is within the product. If you TRULY do have the answer to "How to Make $1,000,000,000,000,000,000,000,000,000 In Your Jammies While Laying in Bed", don't be stupid and sell it for $2.99. People are NOT stupid. People do not mind paying a real world price as long as they are receiving a real world value.

No matter what you do, the bottom line is that in order to be successful with PLR products, you really do need to make it different.

Also, another way to be successful is to NOT try to promote to just the IM industry, that's when you'll really get stuck. Everyone in the IM industry is already promoting to everyone else in the IM industry.

If you purchase an ebook (with PLR) about domain flipping, for example, once you've changed it, added to it, whatever... visit and promote YOUR ebook to the tons of domain registration companies' forum members. If you buy an ebook about fishing, once you've made it your own, find a slew of fishing related forum sites and promote the hell out of it to those members.

(NOTE: It's important to note that you should only perform the above IF/WHEN you know enough about the subject matter. People want to buy from people who KNOW what they are talking about. If you don't, they will see right through your sales efforts.)

Sorry this post got rather long, but this particular subject is one I am passionate about. So passionate that I have created many sites and mailing lists related to this exact topic. You can't just buy a product with resale rights and make a killing reselling it. It just ain't that easy anymore. You really have to make YOUR copy stand out.

If you, or anyone else, wants more useful tips, please feel free to PM me. As I said, I am very passionate about this exact subject and love helping others succeed in the "im/reseller" industry.
 
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