How much to charge for keyword research?

Hugo E.

Active member
Joined
Sep 8, 2014
Messages
288
Points
28
Hey guys,

I need your advice on this. I am having a web client and he asked me for a quote on how much it would cost for basic keyword research & keyword research with competitive analysis. I've done plenty of keyword research for my websites but never done with a client before thus I have no idea what I should charge for the work.

Do you guys have experience with this sorts of thing and know what a standard price would be?

Thanks for your help!
 

paul1129

Member
Joined
Sep 7, 2016
Messages
270
Points
18
You can charge whatever you like. I mean its your first client.
 

Rob Whisonant

Moderator
Joined
May 24, 2016
Messages
2,489
Points
113
Shop your competition. See what they are charging. Then determine if you provide less or more value to a client than one of your competitors. Set your price to reflect your value as compared to your competitors. Then split test pricing extensively.
 

SEOPub

Well-known member
Joined
Mar 15, 2015
Messages
1,656
Points
83
For me that would depend on what kind of competitive analysis they want done. If they want me to give an overview of how difficult each and every keyword is, I'm probably going to charge $1200 or more for that.

If they just have 2-3 competitors in mind they want me to analyze, then probably in the $500-800 range depending on the scope of the market.
 

LadyExplorer

New member
Joined
Mar 23, 2018
Messages
1
Points
0
This will depends on the load of hard work in performing the keyword research and also the range of your target users if it is low or in competitive field.
 

baldwinjackson

New member
Joined
Dec 29, 2017
Messages
18
Points
0
Well there isn't any fix rate for SEO services totally depends upon your niche and competition. I would suggest to take a quote from any local agency where your client belongs to have better idea. All the best
 

Jovani

Active member
Joined
Jul 10, 2012
Messages
338
Points
28
Hey guys,

I need your advice on this. I am having a web client and he asked me for a quote on how much it would cost for basic keyword research & keyword research with competitive analysis. I've done plenty of keyword research for my websites but never done with a client before thus I have no idea what I should charge for the work.

Do you guys have experience with this sorts of thing and know what a standard price would be?

Thanks for your help!
I think it will be not expensive as keywords ranking services.
So, you can choose a good price and tell your client what they should pay :)
 

freakyinnovators

New member
Joined
Jun 13, 2018
Messages
9
Points
0
If you have to do keyword research for one of your client then the simple idea to get the cost is first decide your hourly rate and then calculate the hours to complete the keyword research and competitor research task. Then just multiply the hours and your hourly rate. That will be the cost which you can share with your client.
 

vishwa

Well-known member
Joined
May 12, 2014
Messages
1,144
Points
63
Your pricing should depend on your expertise on the field. If you are doing keyword research effectively then keyword research cost around $250 to $1000 depends on the project and its budget.
 

paritosh

Member
Joined
Nov 14, 2018
Messages
113
Points
18
Keyword research is the initial stage for SEO and plays an important role for each optimization with any website. Therefore, it is very much dependable and important task now about the price you want to charge for it, this totally depends on clients requirements and how much you are expert in the work?...
 

Giang Dang

New member
Joined
Nov 15, 2018
Messages
5
Points
0
In most of my cases, I calculate the cost by estimating the working hours. If there would be big number of keywords and there are so many competitors on the keywords, the task might cost me 20 working hours, for example, so I multiply them with $30 per hour. It is fair enough, right?
 

markbatham

Member
Joined
Jul 29, 2016
Messages
53
Points
8
Its always depends, of the better way is calculate your work hours you have given for completing this task and then break your current payout (if you are working) in hours and multiply both of them.
In this way you can know a lump sump amount for the same.
 

OctaBaz

New member
Joined
Dec 25, 2017
Messages
13
Points
0
keyword research is most basic step of SEO and one who decided to be in SEO can do it himself, so you must'nt charge more than 5$
 

emililadjet

New member
Joined
Dec 1, 2018
Messages
23
Points
0
Hello Hugo,
you must claim $50 for an hour of work.
 

Hugo E.

Active member
Joined
Sep 8, 2014
Messages
288
Points
28
Hugo E.
Never mind if I can get quality work from that.

How to manage works if I pay for per hour for work? I never have got experience on this :)
 

Drandy4

New member
Joined
Dec 13, 2018
Messages
8
Points
0
This totally depends on you. No one can suggest you in this case. :)
 

susanburling

Member
Joined
Dec 10, 2018
Messages
130
Points
18
Hey guys,

I need your advice on this. I am having a web client and he asked me for a quote on how much it would cost for basic keyword research & keyword research with competitive analysis. I've done plenty of keyword research for my websites but never done with a client before thus I have no idea what I should charge for the work.

Do you guys have experience with this sorts of thing and know what a standard price would be?

Thanks for your help!
It totally depends on you how much to charge if there are a lot of keywords to research than charge more if less than charge less. You can also plan a strategy in order to take his project by providing him keyword research at free of cost.
 

denverdonate

New member
Joined
Dec 20, 2018
Messages
26
Points
0
Find a local competitor and match their price, offer a better price, or charge a higher price and explain that your prices are better than the local competition and so there is a premium for your services.

keyword research is most basic step of SEO and one who decided to be in SEO can do it himself, so you must'nt charge more than 5$
LOL, I've never heard that before but if it works for you then ok...
 
Older threads
Replies
1
Views
2,815
Replies
1
Views
4,869
Replies
13
Views
4,861
Newer threads
Replies
4
Views
10,001
Replies
1
Views
2,775
Replies
2
Views
2,154
Replies
10
Views
4,904
Latest threads
Recommended threads
Replies
6
Views
4,663
Replies
5
Views
4,041
Replies
5
Views
3,069

Referral contests

Referral link for :

Sponsors

Popular tags

You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an alternative browser.

Top