Is anyone having problems when increasing Facebook ad budget?

softhex

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Jan 16, 2026
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When I run small budget, everything works fine. But when I increase spend, sometimes the wrong page version gets shown and ads start getting rejected or go into manual review.
Is this a setup issue or something changed on FB side this year?
How are you guys keeping things stable while scaling?
 

jessicathomps

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Nov 27, 2025
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I’ve noticed some fluctuations when increasing my Facebook ad budget too — it sometimes takes a bit for the algorithm to stabilize, and results don’t always scale linearly at first. I usually adjust gradually and monitor closely before making bigger changes.
On a lighter note, I also used the Free Avatar Maker from Namecheap namecheap.com/logo-maker/ideas/avatar-logos/ to create avatars for my campaign assets. It was super easy, fun, and helped give my ads a more personal, professional look that followers liked
 

JustAnotherUser

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I think it’s more of a setup and tracking consistency issue while scaling, since Meta Platforms, Inc. ads tend to trigger review if landing page signals change with higher spend.
 

BidNinja

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It happens sometimes when you scale fast, Facebook review gets stricter. Try scaling slowly and keep the landing page consistent.
 

DataDrift

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When Facebook increases the budget, it shifts into broader distribution. Because of the new Andromeda AI updates, this issue can also happen.
 

Roiflow

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It usually happens because when you scale, Meta starts reviewing your ads and landing pages more strictly, so any small inconsistency or variation can trigger issues. Keeping one stable landing page and scaling gradually usually helps avoid it.
 
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