JustAnotherUser
New member
- Joined
- Feb 13, 2026
- Messages
- 8
- Points
- 3
Hey guys,
I was checking my search terms report and noticed a lot of irrelevant queries triggering my ads, even though I’m mostly using phrase and exact match.
Some of them are loosely related but not really buyer intent.
Already added a few negative keywords, but new ones keep appearing daily.
Is this normal now with Google expanding match types, or is there a better way to control this?
I was checking my search terms report and noticed a lot of irrelevant queries triggering my ads, even though I’m mostly using phrase and exact match.
Some of them are loosely related but not really buyer intent.
Already added a few negative keywords, but new ones keep appearing daily.
Is this normal now with Google expanding match types, or is there a better way to control this?







