Google, Facebook, Twitter or Reddit?

Farris

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Dec 21, 2016
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Which one do you find more valuable? Why?

If these platforms offer 1 cent per click would you use them more?
If they charged 10 cents per click would you stop using them?

Personally, I love Google because it's so targeted and the CPC is low for a lot of keywords.
I guess my second choice would be Facebook but I think this platform is dying slowly.

What do you think?
 

hipcat

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Jun 14, 2013
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The CPC is tied to your ROI, so would you stop using them at 10 cents per click if you were converting sales to a high value product? A mere 10 cents is a small price to pay at $100 per sale or higher.

On the flip side, a penny per click is useless if it never converts to a sale, unless you are using the ads for branding your company.

There are already lots of threads here on which platforms perform the best, and it comes down to your own particular needs. Bing & Pinterest are best for gift sales, as they have strong buyer audiences, so if I was selling a product (especially an affiliate product) then I'd spend my ad money there.

Google attracts information seekers, so in-context links work best there. Reddit is a crap shoot & FB is good for branding when targeting a specific audience.

No matter who you go with the bottom line will always be your ROI. If it's worth using them for your own end results, and it works for you, then go for it.
 

jowel

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Apr 30, 2014
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the important thing is the conversion, how you convert the traffic, facebook is used for other niches such as instagram etc ...
 

Dopani

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Mar 11, 2014
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I find Google to be the most valuable platform due to its targeted advertising and extensive reach. If the platforms offered 1 cent per click, I would use them more. However, if they charged 10 cents per click, I might reconsider due to potential cost issues.
 

Brick John

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Jan 24, 2024
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For me personally Google's targeted approach and low CPC make it more valuable, other than that we should also consider that it depends on the specific goals and target audience. If platforms offer 1 cent per click, it might be more enticing but effectiveness should be considered.
 
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